EU representative for e-commerce stores

Why e-commerce companies need an EU representative

Article 27 GDPR applies based on what you do, not where you are based. If your e-commerce business offers services to, or monitors, people in the EU, you need a representative established in the EU. The full rules are in our EU GDPR representative guide.

Usantis gives you that representative — a real EU address, a named representative and DSAR handling — without opening an EU entity.

Compliance challenges for e-commerce

• Direct EU customer shipments trigger Article 3(2)(a) immediately
• Cookie consent for cart-abandonment tracking
• Order-data retention obligations conflict with erasure requests
• Cross-border returns and refunds involve EU data

Where the risk usually hides

• Order data linking customers to purchase history
• Marketing lists (Klaviyo, Mailchimp) with EU emails
• Customer-service chat logs

Typical setups we cover

• Shopify stores with EU customers
• Direct-to-consumer brands
• Marketplaces with EU sellers or buyers
• Subscription-box services

Works with your stack

We slot in alongside the tools e-commerce teams already use:

Recommended plan

Frequently asked questions